How to get it right.

Like coffee, like bread, like wine, if you start off with the best ingredients you are halfway there.

So yes, we source our denim from the best artisan mills from around the world.

But the other half of the ingredients come in the form of time and skill.

Today, Norman delivered the paper patterns in paper roll form.

These will be made into patterns in card form by Claudio.

The card patterns will then be used to cut our jeans.

It's not a quick process. 

That's fine by us.

'Cos we just need to get it right.