[{"_1":2,"_417":-5,"_418":-5},"loaderData",{"_3":4,"_238":-5,"_239":240,"_416":-5},"root",{"_5":6,"_7":8,"_9":10,"_11":12,"_192":193,"_216":217,"_13":218,"_219":220,"_227":228,"_234":235},"cart",["P",6],"isLoggedIn",["P",8],"footer",["P",10],"header",{"_13":14,"_28":29,"_147":148,"_169":170},"shop",{"_15":16,"_17":18,"_19":20,"_21":22,"_25":26},"id","gid://shopify/Shop/654242","name","Hiut Denim Co.","description","We make the best jeans, not the most jeans we can. And we only make jeans. We say no to anything else. No distractions. No compromises. No bobble caps. Only jeans. Be narrow. Be good. Do One Thing Well. It's enough.","primaryDomain",{"_23":24},"url","https://hiut.myshopify.com","brand",{"_27":-5},"logo","menu",{"_15":30,"_31":32},"gid://shopify/Menu/288714719608","items",[33,74,108],{"_15":34,"_35":36,"_37":38,"_39":40,"_41":42,"_23":43,"_31":44},"gid://shopify/MenuItem/718023360888","resourceId","gid://shopify/Collection/10251959","tags",[],"title","Shop","type","COLLECTION","https://hiut.myshopify.com/collections/denim",[45,52,59,67],{"_15":46,"_35":47,"_37":48,"_39":49,"_41":42,"_23":50,"_31":51},"gid://shopify/MenuItem/718126383480","gid://shopify/Collection/10251949",[],"Mens","https://hiut.myshopify.com/collections/mens",[],{"_15":53,"_35":54,"_37":55,"_39":56,"_41":42,"_23":57,"_31":58},"gid://shopify/MenuItem/718126449016","gid://shopify/Collection/271437037638",[],"Womens","https://hiut.myshopify.com/collections/womens",[],{"_15":60,"_35":61,"_37":62,"_39":63,"_41":64,"_23":65,"_31":66},"gid://shopify/MenuItem/718345994616","gid://shopify/Page/85619081286",[],"Déjà Blue","PAGE","https://hiut.myshopify.com/pages/deja-blue",[],{"_15":68,"_35":69,"_37":70,"_39":71,"_41":42,"_23":72,"_31":73},"gid://shopify/MenuItem/718269546872","gid://shopify/Collection/10251979",[],"Not Denim","https://hiut.myshopify.com/collections/do-one-thing-well",[],{"_15":75,"_35":76,"_37":77,"_39":78,"_41":64,"_23":79,"_31":80},"gid://shopify/MenuItem/718023393656","gid://shopify/Page/688439165304",[],"Story","https://hiut.myshopify.com/pages/about",[81,86,94,101],{"_15":82,"_35":76,"_37":83,"_39":84,"_41":64,"_23":79,"_31":85},"gid://shopify/MenuItem/718319124856",[],"Our Heritage",[],{"_15":87,"_35":88,"_37":89,"_39":90,"_41":91,"_23":92,"_31":93},"gid://shopify/MenuItem/731823669624","gid://shopify/Blog/114906628472",[],"The Maker's Journal","BLOG","https://hiut.myshopify.com/blogs/the-makers-journal",[],{"_15":95,"_35":96,"_37":97,"_39":98,"_41":64,"_23":99,"_31":100},"gid://shopify/MenuItem/719173484920","gid://shopify/Page/688569811320",[],"Workshop Wisdom","https://hiut.myshopify.com/pages/workshop-wisdom",[],{"_15":102,"_35":-5,"_37":103,"_39":104,"_41":105,"_23":106,"_31":107},"gid://shopify/MenuItem/726333718904",[],"Do One Thing Well List","HTTP","https://hiutdenim.co.uk/blogs/do-one-thing-well",[],{"_15":109,"_35":110,"_37":111,"_39":112,"_41":64,"_23":113,"_31":114},"gid://shopify/MenuItem/718023426424","gid://shopify/Page/219725005",[],"Guides","https://hiut.myshopify.com/pages/how-to-measure-hiut-denim-guide",[115,121,126,133,140],{"_15":116,"_35":-5,"_37":117,"_39":118,"_41":105,"_23":119,"_31":120},"gid://shopify/MenuItem/738344272248",[],"Fit Guide - Women's","https://hiutdenim.co.uk/pages/womens-fit-guide",[],{"_15":122,"_35":110,"_37":123,"_39":124,"_41":64,"_23":113,"_31":125},"gid://shopify/MenuItem/718136344952",[],"How to Measure",[],{"_15":127,"_35":128,"_37":129,"_39":130,"_41":64,"_23":131,"_31":132},"gid://shopify/MenuItem/718136377720","gid://shopify/Page/7645972",[],"How to Wash","https://hiut.myshopify.com/pages/washing-instructions",[],{"_15":134,"_35":135,"_37":136,"_39":137,"_41":64,"_23":138,"_31":139},"gid://shopify/MenuItem/718472446328","gid://shopify/Page/85098463302",[],"What is Selvedge?","https://hiut.myshopify.com/pages/selvedge",[],{"_15":141,"_35":142,"_37":143,"_39":144,"_41":64,"_23":145,"_31":146},"gid://shopify/MenuItem/718472479096","gid://shopify/Page/85503213638",[],"What is Organic Cotton?","https://hiut.myshopify.com/pages/organic",[],"infoMenu",{"_15":149,"_31":150},"gid://shopify/Menu/288751976824",[151,157,163],{"_15":152,"_35":153,"_37":154,"_39":155,"_41":64,"_23":156},"gid://shopify/MenuItem/718269743480","gid://shopify/Page/688525148536",[],"Shipping","https://hiut.myshopify.com/pages/shipping",{"_15":158,"_35":159,"_37":160,"_39":161,"_41":64,"_23":162},"gid://shopify/MenuItem/718472577400","gid://shopify/Page/688520921464",[],"Returns","https://hiut.myshopify.com/pages/returns-1",{"_15":164,"_35":165,"_37":166,"_39":167,"_41":64,"_23":168},"gid://shopify/MenuItem/718269645176","gid://shopify/Page/6775502",[],"FAQ","https://hiut.myshopify.com/pages/faq","tickerBar",{"_171":172},"nodes",[173,180,186],{"_15":174,"_39":175,"_23":178},"gid://shopify/Metaobject/316894183800",{"_176":177},"value","Newsletter sign up",{"_176":179},"/pages/newsletter",{"_15":181,"_39":182,"_23":184},"gid://shopify/Metaobject/556772917624",{"_176":183},"WOMEN'S NEW LINE",{"_176":185},"https://hiutdenim.co.uk/collections/the-new-line-womens",{"_15":187,"_39":188,"_23":190},"gid://shopify/Metaobject/556773048696",{"_176":189},"MENS NEW LINE",{"_176":191},"https://hiutdenim.co.uk/pages/mens-new-line-sign-up","locked",{"_171":194},[195],{"_15":196,"_197":198,"_200":201,"_203":204,"_39":206,"_208":-5,"_209":210,"_212":-5,"_213":214},"gid://shopify/Metaobject/351358157176","enabled",{"_176":199},"true","startLock",{"_176":202},"2025-11-28T00:00:00Z","endLock",{"_176":205},"2025-11-29T00:00:00Z",{"_176":207},"Behind the Craft of Making.","youtubeUrl","vimeoEmbed",{"_176":211},"

","video","message",{"_176":215},"{\"type\":\"root\",\"children\":[{\"type\":\"paragraph\",\"children\":[{\"type\":\"text\",\"value\":\"Today is a reminder that true quality isn’t rushed or reduced.\\nOur GrandMasters make each jean with intention — and that deserves to be valued.\\n\\nPerfection takes time.\\nAnd lowering the price would only lower the craft.\"}]},{\"type\":\"paragraph\",\"children\":[{\"type\":\"text\",\"value\":\"We’ll be open tomorrow, as usual.\"}]}]}","publicStoreDomain","hiut.myshopify.com",["P",218],"selectedLocale",{"_221":222,"_223":224,"_225":226},"language","EN","country","ME","pathPrefix","/EN-ME","consent",{"_229":217,"_230":231,"_232":233,"_223":224,"_221":222},"checkoutDomain","storefrontAccessToken","ba23c173eedc71c5b11948d3f62d615b","withPrivacyBanner",true,"analytics",{"_236":237},"gaTrackingId","G-Z6W58KW94D","routes/($locale)","routes/($locale).products.$handle",{"_241":242,"_23":415},"product",{"_15":243,"_39":244,"_245":246,"_247":248,"_249":250,"_19":251,"_252":253,"_254":253,"_255":256,"_338":339,"_344":345,"_351":352,"_377":-5,"_378":-5,"_379":-5,"_380":-5,"_381":-5,"_382":-5,"_383":-5,"_384":-5,"_385":-5,"_386":387,"_412":-5,"_413":414},"gid://shopify/Product/7075487416390","The Digital Gift Card","vendor","Hiut Denim","handle","hiut-denim-e-gift-card","descriptionHtml","

Give someone the gift of a pair of jeans made especially for them.

The E-Gift Card comes with a code to use online.

It will automatically get emailed to you.

","Give someone the gift of a pair of jeans made especially for them. The E-Gift Card comes with a code to use online. It will automatically get emailed to you.","encodedVariantExistence","v1_0-4","encodedVariantAvailability","options",[257],{"_17":258,"_259":260},"Amount","optionValues",[261,296,307,317,328],{"_17":262,"_263":264,"_295":-5},"£50.00","firstSelectableVariant",{"_265":266,"_267":268,"_269":233,"_270":-5,"_15":271,"_272":273,"_283":284,"_241":289,"_290":291,"_293":-5,"_39":262,"_294":-5},"currentlyNotInStock",false,"quantityAvailable",-11,"availableForSale","compareAtPrice","gid://shopify/ProductVariant/40449782054982","image",{"_274":275,"_15":276,"_23":277,"_278":-5,"_279":280,"_281":282},"__typename","Image","gid://shopify/ProductImage/29848525144134","https://cdn.shopify.com/s/files/1/0065/4242/products/FelixRussell-Saw2.jpg?v=1671547886","altText","width",2048,"height",1365,"price",{"_285":286,"_287":288},"amount","70.51","currencyCode","EUR",{"_39":244,"_247":248},"selectedOptions",[292],{"_17":258,"_176":262},"sku","unitPrice","swatch",{"_17":297,"_263":298,"_295":-5},"£100.00",{"_265":266,"_267":299,"_269":233,"_270":-5,"_15":300,"_272":301,"_283":302,"_241":304,"_290":305,"_293":-5,"_39":297,"_294":-5},-9,"gid://shopify/ProductVariant/40449774551110",{"_274":275,"_15":276,"_23":277,"_278":-5,"_279":280,"_281":282},{"_285":303,"_287":288},"141.01",{"_39":244,"_247":248},[306],{"_17":258,"_176":297},{"_17":308,"_263":309,"_295":-5},"£150.00",{"_265":266,"_267":299,"_269":233,"_270":-5,"_15":310,"_272":311,"_283":312,"_241":314,"_290":315,"_293":-5,"_39":308,"_294":-5},"gid://shopify/ProductVariant/40449774583878",{"_274":275,"_15":276,"_23":277,"_278":-5,"_279":280,"_281":282},{"_285":313,"_287":288},"211.52",{"_39":244,"_247":248},[316],{"_17":258,"_176":308},{"_17":318,"_263":319,"_295":-5},"£200.00",{"_265":266,"_267":320,"_269":233,"_270":-5,"_15":321,"_272":322,"_283":323,"_241":325,"_290":326,"_293":-5,"_39":318,"_294":-5},-8,"gid://shopify/ProductVariant/40449774616646",{"_274":275,"_15":276,"_23":277,"_278":-5,"_279":280,"_281":282},{"_285":324,"_287":288},"282.03",{"_39":244,"_247":248},[327],{"_17":258,"_176":318},{"_17":329,"_263":330,"_295":-5},"£250.00",{"_265":266,"_267":299,"_269":233,"_270":-5,"_15":331,"_272":332,"_283":333,"_241":335,"_290":336,"_293":-5,"_39":329,"_294":-5},"gid://shopify/ProductVariant/40449774649414",{"_274":275,"_15":276,"_23":277,"_278":-5,"_279":280,"_281":282},{"_285":334,"_287":288},"352.53",{"_39":244,"_247":248},[337],{"_17":258,"_176":329},"collections",{"_171":340},[341],{"_39":342,"_247":343},"Do One Thing Well Collection","do-one-thing-well","selectedOrFirstAvailableVariant",{"_265":266,"_267":268,"_269":233,"_270":-5,"_15":271,"_272":346,"_283":347,"_241":348,"_290":349,"_293":-5,"_39":262,"_294":-5},{"_274":275,"_15":276,"_23":277,"_278":-5,"_279":280,"_281":282},{"_285":286,"_287":288},{"_39":244,"_247":248},[350],{"_17":258,"_176":262},"adjacentVariants",[353,359,365,371],{"_265":266,"_267":299,"_269":233,"_270":-5,"_15":300,"_272":354,"_283":355,"_241":356,"_290":357,"_293":-5,"_39":297,"_294":-5},{"_274":275,"_15":276,"_23":277,"_278":-5,"_279":280,"_281":282},{"_285":303,"_287":288},{"_39":244,"_247":248},[358],{"_17":258,"_176":297},{"_265":266,"_267":299,"_269":233,"_270":-5,"_15":310,"_272":360,"_283":361,"_241":362,"_290":363,"_293":-5,"_39":308,"_294":-5},{"_274":275,"_15":276,"_23":277,"_278":-5,"_279":280,"_281":282},{"_285":313,"_287":288},{"_39":244,"_247":248},[364],{"_17":258,"_176":308},{"_265":266,"_267":320,"_269":233,"_270":-5,"_15":321,"_272":366,"_283":367,"_241":368,"_290":369,"_293":-5,"_39":318,"_294":-5},{"_274":275,"_15":276,"_23":277,"_278":-5,"_279":280,"_281":282},{"_285":324,"_287":288},{"_39":244,"_247":248},[370],{"_17":258,"_176":318},{"_265":266,"_267":299,"_269":233,"_270":-5,"_15":331,"_272":372,"_283":373,"_241":374,"_290":375,"_293":-5,"_39":329,"_294":-5},{"_274":275,"_15":276,"_23":277,"_278":-5,"_279":280,"_281":282},{"_285":334,"_287":288},{"_39":244,"_247":248},[376],{"_17":258,"_176":329},"details","fitDesc","denim","delivery","fit","fitFilter","fabric","fabricFilter","sizeGuide","media",{"_171":388},[389,399,405],{"_274":390,"_391":392,"_393":394,"_395":396,"_15":397,"_272":398},"MediaImage","mediaContentType","IMAGE","alt","","previewImage",{"_23":277},"gid://shopify/MediaImage/22133041791046",{"_23":277,"_279":280,"_281":282},{"_274":390,"_391":392,"_393":394,"_395":400,"_15":402,"_272":403},{"_23":401},"https://cdn.shopify.com/s/files/1/0065/4242/products/Mens-9.jpg?v=1671547887","gid://shopify/MediaImage/22133041823814",{"_23":401,"_279":404,"_281":404},1200,{"_274":390,"_391":392,"_393":394,"_395":406,"_15":408,"_272":409},{"_23":407},"https://cdn.shopify.com/s/files/1/0065/4242/products/7_a82e7f07-b53b-4eb3-82e2-7aef09f20b65.jpg?v=1671547887","gid://shopify/MediaImage/22133041856582",{"_23":407,"_279":410,"_281":411},1600,2000,"content","seo",{"_19":-5,"_39":-5},"https://hiutdenim.co.uk/EN-ME/products/hiut-denim-e-gift-card","./layout","actionData","errors"]

Shop•Do One Thing Well Collection

The Digital Gift Card