I love that the ad says Made in Cardigan.
When we started out there wasn’t much belief that we could get the town back to making jeans.
But each day the team kept at it.
And each day there was a little more belief.
The most beautiful thing about ideas is they bring a team together and they ignore that the odds are against them.
Thank you to the team.
These are the days, they always were.
Good photo @stellahieatt by the way.
Pre-order year book 5 here.