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Exploring the Unique patch for our latest Short Run.


Keeping things cubed, our latest Back Patch is an homage to MC Escher’s Impossible Cube.

Invented by the mysterious master of illusion in 1958, it is an example of an impossible object.

An impossible object is a type of optical illusion that consists of a two-dimensional figure which is instantly understood as representing a three-dimensional object; but one that cannot exist in reality as a solid object.

Now that’s something to get your head around.

They do say three is the magic number. 

So the challenge is, can you collect all three aspects of this triple denim projection?

And hold them all simultaneously in reality? Worth a try.